examples of persuasive communication in academic contexts

examples of persuasive communication in academic contexts

This functions like the thesis statement of a typical informative or persuasive speech. Combining safety needs and negative motivation, a speaker may convey that audience members safety and security will be put at risk if the speakers message isnt followed. Since these methods are more controlled, the information gathered is turned into numerical data that can be statistically analyzed. Many students make a mistake of simply summarizing articles in a literature review. Giving prisoners time-off-sentence credits for educational attainment can help reduce the prison population, as eligible inmates are released earlier because of their educational successes. - Describe an example of persuasive communication in a professional context. Speaking in the social sciences is driven by quantitative or qualitative data reviewed in existing literature or from original research projects that focus on historical or current social issues. Self-actualization refers to our need to achieve our highest potential, and these needs are much more intrapersonal than the others. Students will also be evaluated on nonverbal immediacy behaviors. Communication in the Real World by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted. The sample of this study consists of 50 faculty members including professors, associate professors, assistant professors, and instructors from five largest departments representing five colleges. These validate arguments within your academic writing by giving readers concrete evidence in support. The same difficulties emerge in oral scientific research reports, which also require a speaker to distill complex information into a limited time frame. The statistic is followed by safety tips to empower the audience to address the threat. Scientists and mathematicians are often considered competent communicators when they are concise but cover the material in enough detail to be understood (Dannels, 2001). They are ethos, logos, pathos, positive motivation, negative motivation, cognitive dissonance, appeal to safety needs, appeal to social needs, and appeal to self-esteem needs. Rather than valuing subjectivity and trying to see the world through the perspective of their research subjects, as qualitative researchers do, quantitative researchers seek to use data to describe and explain social phenomena in objective and precise ways so their findings can be generalized to larger populations. Our social needs relate to our desire to belong to supportive and caring groups. An example of professional persuasive communication is my uncle's email to the manager suggesting a more convenient data storage method in cloud applications. The arts and humanities also engage in criticism more than other fields. The blog entry at the following link contains useful information about How to Write Killer Conference Session Titles That Attract Attendees: http://jeffhurtblog.com/2010/03/17/how-to-write-killer-conference-session -titles-that-attract-attendees. This is a major reason for popularity of online courses, since a busy professional, single parent, or member of the military can get a college education on his or her own time frame. Syracuse University responds quickly to information requests through this website. Students may focus on sharing the results of a research project or problem or focus on a specific method or procedure related to science or math. A student in a social work class may be asked to investigate policies in urban areas related to homeless youth. The same principle applies to cognitive dissonance, which refers to the mental discomfort that results when new information clashes with or contradicts currently held beliefs, attitudes, or values. Explain how cognitive dissonance works as a persuasive strategy. Mass Communication and Broadcast Communication. Closing statement: While education in prisons is still a controversial topic, I hope you all agree with me and Supreme Court Justice Burger, whose words opened this speech, when we say that locking a criminal away may offer a short-term solution in that it gets the criminal out of regular society, but it doesnt better the prisoner and it doesnt better us in the long run as a society. Put content that you are excited about in lectures. Much of the presentation in technical courses will be data driven, which is informative. Which strategies for speaking in that area have you already witnessed among your professors or classmates? Which are you already doing well on? Practice good netiquette when communicating with your instructor and classmates. Online students are expected to be more independent, but the instructor should still serve as a guide. using credible supporting material like expert testimony, definitions, statistics, and literal or historical analogies. Professional men and women use communication for getting ahead, resolving interpersonal conflicts and working collaboratively with others to achieve unified goals. A pamphlet cover with a yellow and black message reading, Warning, and a stark black and white picture of a little boy picking up a ball with the back fender of a car a few feet from his head beckoned to me from across the room. Scientists present results of original research. The psychologically based persuasive appeals we will discuss are cognitive dissonance, positive and negative motivation, and appeals to needs. Explicitly stating the take-home message and main question in the speech helps the audience process the information and helps a speaker keep only the information relevant to them, which helps prevent information overload. Immediacy behaviors are important parts of teaching and training. We also learned an organizational pattern based on theories of motivation: Monroes Motivated Sequence. Once these general education requirements have been met, prisoners should be able to pursue specialized vocational training or upper-level college courses in a major of study, which may need to be taken online through distance learning, since instructors may not be available to come to the actual prisons to teach. Persuasion is difficult because changing views often makes people feel like they were either not informed or ill informed, which also means they have to admit they were wrong about something. Ethos relates to the credibility of a speaker. Richmond, V. P., Derek R. Lane, and James C. McCroskey, Teacher Immediacy and the Teacher-Student Relationship, in Handbook of Instructional Communication: Rhetorical and Relational Perspectives, eds. While this is not necessarily a bad strategy, it can be done more or less ethically. His claim is supported by data collected directly from prisoners, 94 percent of whom identify education as a personal reentry needranking it above other needs such as financial assistance, housing, or employment. However, the goal of such courses has changed in recent years to focus more on educating professionals rather than training technicians (Dannels, 2000). Listening is also a central part of teaching and training. The top-nine reasons to increase correctional education programs. The widespread use of the Internet has greatly affected academic communication and has caused both advances and complications in academic discourse. Learn more about how Pressbooks supports open publishing practices. Rewards can be used for positive motivation, and the threat of punishment or negative consequences can be used for negative motivation. Jon Ross Art work newspaper project on wall collected CC BY-ND 2.0. Workshops, seminars, courses in academic communications, Grant proposals, science and technology reports, reviewing academic manuscripts, Research methodologies coursework, conference presentation experience, some courses have no prerequisites. The papers that are submitted for review for the conference are usually about twenty-five to thirty pages long. You may not think that communication and public speaking are as central to these courses as they are in the humanities and social sciencesand you are right, at least in terms of public perception. Which Oregon Universities Offer a Communications Major? Ethos refers to the credibility of a speaker and is composed of three dimensions: competence, trustworthiness, and dynamism. Speakers can combine positive and negative motivation with appeals to safety, social, or self-esteem needs in order to persuade. Speakers appeal to logos by. The brochure was produced by an organization called Kids and Cars, whose tagline is Love them, protect them. While the cover of the brochure was designed to provoke the receiver and compel them to open the brochure, the information inside met the ethical guidelines for using fear appeals. Move around to engage the audience; dont get stuck behind a lectern or computer. English as a Second Language (ESL) learners and students with unique learning, speech or hearing needs might require intensive instruction in academic communication. While these are useful programs, prisoner education shouldnt be limited to or focused on those with the least amount of skills. Southern New Hampshire University responds quickly to information requests through this website. Narrow your presentation down to an introduction, an interrogation of a main question, and a concluding take-home message. In the humanities, visual support is not as central as it is in many other fields (Dannels, 2001). Education may be something the average teenager or adult takes for granted, but for a prisoner it could be the start of a new life. Draw connections to concepts from the Module 1 reading. I usually prepare a typically formal conference presentation for an audience of ten to thirty people, but I am also prepared to do something more informal. Basic general education goals include speaking, writing, listening, reading, and math. Student speakers in the arts and humanities critique, review, and compare and contrast existing art, literature, and historical texts. Teachers who are more skilled at expressing immediacy receive higher evaluations, and their students learn more (Richmond, Lane, & McCroskey, 2006). Logos relates to the reasoning and logic of an argument. Persuasion uses inductive reasoning as opposed to deductive reasoning. Context, creativity and critical reflection: Education in correctional institutions. This could be an essay you wrote for a class, an article you read, or a discussion post. Educating prisoners can benefit inmates, those who work in prisons, and society at large. Some states have implemented programs that require inmates to attend school for a certain amount of time if they do not meet minimum standards for certain skills such as reading or math. We satisfy our safety needs when we work to preserve our safety and the safety of our loved ones. This could be an essay you wrote for a class, an article you read, or a discussion post. Speakers appeal to pathos by using vivid language, including personal stories, and using figurative language. City Temple SDA Church, Dallas, Texas Februrary 2, 2013, Oakwood University, Dynamic Priase CC BY-SA 2.0. For this reason, correctly citing sources through annotations or bibliographies is vital to academic communication. If you attend an institution of higher education, you can use these skills to contribute to the academic conversation with your teachers and peers. Which Illinois Schools Offer Communications Degrees? According to a 2007 article by Behan in the. Many online instructors and students are expected to figure it out as they go, which leads to frustrated teachers and students (Ragan, 2011). A major difference between a brick-and-mortar classroom and an online classroom is the asynchronous nature. Which Schools Offer Communications Degrees in the Columbus, OH Area? Communication Processes, Principles AND Ethics; Steger (2014 ) Approaches to the Study of Globalization; Reflection Paper - about Connected, but alone? Keep all your course documents backed up on a thumb drive so you can do course work on the go on computers other than your own. Start the lecture by connecting to something the audience has already learned, and then say what this lecture will add to their knowledge and how it fits into what will be learned later in the class. A financial planner may persuade by inviting a receiver to imagine prosperity that will result from accepting his or her message. The National Communication Association provides useful resources on the how to of academic conferencing including frequently asked questions and professional standards and guidelines that will be helpful when preparing for any conference: http://natcom.org/conventionresources. The listings below may include sponsored content but are popular choices among our users. Instead, ethical speakers should use appeals to self-esteem that focus on prosperity, contribution, and attractiveness in ways that empower listeners. (Belmont, CA: Wadsworth, 2011): 5571. The context is the situation, setting, or environment; it is the place and time that you are writing for. What's the Salary for a College Graduate with an Online Degree? Retrieved from http://www.ehow.com/list_6018033_benefits-inmates-getting-geds_.html. Prisoner education can also save cash-strapped states money. Prisoner education is also needed to break a cycle of negativity and stigma that many prisoners have grown accustomed to. Ask questions when you have them so you dont get lost and behind. Undergraduate students, graduate students, faculty, and administrators have opportunities to present at academic conferences, which are local, regional, national, or international events at which students, teachers, professionals, and practitioners gather to discuss and share knowledge in a particular field of study. For instance, if the parent of a schoolchild puts up a social media post highlighting the need for sidewalks near the school so as to ensure safety for his or her kids, it would classify as a personal persuasive communication. Aside from being judged on how technical information is broken down as a speaker in a technical class may be, speakers in education and training are evaluated more on their nonverbal communication. Which Texas Universities Offer a Communications Major? Specific purpose: By the end of my speech, my audience will believe that prisoners should have the right to an education. Here you will find descriptions of MBA courses in the Management Communication Program. As weve already learned in Chapter 9 Preparing a Speech, writing something that will be read and writing something that will be listened to are two different styles of writing and require different skill sets. If that were the case, then a range of communication skills wouldnt be as necessary. Poster presentations are common methods of public communication in science and math and are an excellent example of when editing skills are valuable. Speakers develop ethos by. Speakers can combine appeals to safety with positive motivation by presenting information that will result in increased safety and security. This could be a social media post, an email to a friend, or even a conversation. What was the new information and what did it clash with? 4.1 Principles and Functions of Nonverbal Communication, 5.4 Listenable Messages and Effective Feedback, 6.1 Principles of Interpersonal Communication, 6.2 Conflict and Interpersonal Communication, 6.3 Emotions and Interpersonal Communication, 6.4 Self-Disclosure and Interpersonal Communication, 8.2 Exploring Specific Cultural Identities, 8.4 Intercultural Communication Competence, 9.2 Researching and Supporting Your Speech, 10.2 Delivery Methods and Practice Sessions, 12.1 Speaking in Personal and Civic Contexts, 14.1 Leadership and Small Group Communication, 14.3 Problem Solving and Decision Making in Groups, 15.1 Technological Advances: From the Printing Press to the iPhone, 15.2 Functions and Theories of Mass Communication, 16.3 New Media, the Self, and Relationships. Stirring emotions in an audience is a way to get them involved in the speech, and involvement can create more opportunities for persuasion and action. Academic communication involves presenting ideas effectively and formally in a scholastic environment. Research in these fields is based more on existing texts and sources rather than data created through original research as in the sciences and social sciences. Technical courses may include research, but testing, replication, and design are usually more important. The following link contains some information from the National Communication Association about How to Make the Most of Your Presentation: http://natcom.org/Tertiary.aspx?id=1763. Academic communication, also called scholarly communication, refers to methods of communication that are highly structured and generally only used in pedagogical settings. Logos refers to the reasoning or logic of an argument. Academic communication can include the words and structures used to express ideas, as well as the methods by which ideas are disseminated. The amount of research and information available about online teaching and learning has increased dramatically in recent years, so there is much more information that isnt included here. Some notes, when played together on a piano, produce a sound thats pleasing to our ears. Since emotions are often reactionary, they fade relatively quickly when a person is removed from the provoking situation (Fletcher, 2001). As you watch the speech, answer the following questions: Title: Education behind Bars Is the Key to Rehabilitation. The first statistic noted that at least two children a week are killed when they are backed over in a driveway or parking lot. When planning a presentation at an academic conference, you should spend time creating a sexy and descriptive title. Social sciences include psychology, sociology, criminology, and political science, among others. Transition to conclusion and summary of importance: In closing, its easy to see how beneficial a good education can be to a prisoner. Technical vocational courses like welding, electronics, and woodworking would also fall into this category. When using positive motivation, speakers implicitly or explicitly convey to the audience that listening to their message or following their advice will lead to positive results. Ask them what they like about the course and for suggestions for improvement. The ability to edit and discern what information is relevant for a presentation is very important in these fields. Good discussion questions usually contain a sentence or two that sets up the context for the question. The presence of fallacies would obviously undermine a speakers appeal to logos. Although based in psychology, such persuasive strategies are regularly employed and researched in communication due to their role in advertising, marketing, politics, and interpersonal relationships. What does a good communicator in a science class look and sound like? Aristotle was suspicious of too much emotional appeal, yet this appears to have become more acceptable in public speaking. Knowing that speaking is context specific can help you learn which presentation style will earn you a better grade based on the discipline and the course (Dannels, 2001). For example, a speaker may make the following claim: "There should be a national law against texting while driving." Learn.org. It is difficult, for example, to decide what details from each step of the scientific method should be included on the poster. Credibility and relevance: While researching this topic, my eyes were opened up to how much an education can truly affect a prisoner, and given my desire to be a teacher, I am invested in preserving the right to learn for everyone, even if they are behind bars. Combining negative motivation and safety needs depends on using some degree of fear as a motivator. Which Schools Offer Communications Degrees in the Houston, TX Area? As a writer, I know its difficult to cut your own work down, because we often think that everything is important, but its really not, and even if it was, theres no time to go over it all. Cooper, M. D., and William L. Nothstine, Power Persuasion: Moving an Ancient Art into the Media Age (Greenwood, IN: Educational Video Group, 1996), 48. The ability to use vocal variety, cadence, and repetition to rouse an audiences emotion is not easily attained. Using concrete and descriptive examples can paint a picture in your audience members minds. The kind of presentation you write would be very different for these different contexts. communication strategies in a variety of contexts. What are some positives and negatives of online learningfrom a teachers perspective and from a students perspective? Some social scientists use qualitative and quantitative research, but many people have a preferred method, and individual instructors may expect students to use one or the other. In order to meet the need for prisoner education that I have just explained, it is important to have a curriculum that is varied and tailored to various prisoner populations and needs. These are often things we do by ourselves and for ourselves, so I like to think of this as sacred ground that should be left alone. You can find academic information disseminated in such places as scientific journals, newsgroups, online course management systems and research libraries. In that same article, criminologist and former research director of the Federal Bureau of Prisons states that providing correctional education is one of the most productive and important reentry services that our prisons offer. * Also, be a good listener and communicate effectively in order to persuade them. All levels of the education and training and development fields include a focus on the importance of communication and public speaking. Communication in the Real World by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted. The existence and power of peer pressure is a testament to the motivating power of social needs. These programs focus on the importance of writing and speaking skills for further academic, professional, and civic development.

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examples of persuasive communication in academic contexts